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Cooper Washington interviewed famed PETA activist and investor in a number of ethical online pet shop outlets, Karen Ziegler. Karen talked about the continued growth of the online pet supplies industry. Pointing to the fact that more and more pet owners are now almost what would be considered, ‘pet parents’, earning the industry billions of dollars a year. Karen then spoke about her own sizeable stake in the highly reputable and established online pet supplies and accessories, companies, which have been earning her millions of dollars in recent years. This growth has also seen the rise of these online startup companies that now supply the most extravagant of ‘gifts’ that pet ‘moms’ and ‘dads’ can buy for their beloved furry friends.